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The presence of the elderly in the technological field, due to the pandemic, has grown exponentially

The Adamo Study on the Internet, the elderly and coronavirus, together with the Análisis e Investigación consultancy, addresses the changes in digital habits produced by the pandemic in people over 65 years of age and reveals very interesting data.  

The pandemic has precipitated the increase in the use of technologies by people over 65 years of age. This is the result of a time marked by the lack of contact of this collectiveor with your loved ones. However, have found through these plataforms the way to contact closer and to solve problems derived from the unique situation we are experiencing.  

As an example of this, the survey shows that the video calls they grew more than 20% among those over 65 years of age since that the Covid-19 appeared in our lives. To be more exact, the 38,8% He says he uses them to stay in touch with his circle. Of this segment, 48,2% are of versus 31.9% of men.  

The reason that they have increased so much is none other than to attenuate the feeling of loneliness of our elders; 4 out of 5 people feel less alone thanks to this form of communication. 

Buying online has also been another protagonist of this change: from 19,3 to 24,8%. And as an interesting fact, the 57,8% of those who do it is so they don't have to leave homeThus, number who fill the shopping cart on line has passed of the  8,3% al 16%. 

These changes have also been noted in routine procedures such as banking or medical procedures. Increases the percentage of people who carry out their banking transactions electronically (from 48,3% to 52,8%) and those who request an appointment with their doctor online (from 6,3% to 14,8%). 

In the area of ​​entertainment, how could it be otherwise, there has also been a clear increase in la presence of this audience.  

Social networks are convincing, and proof of this is the increase to 47,5% from un 40,5% of those who already usedon social networks before the pandemic. underline that women between 70 and 75 years old are a notable audience for their activity on these platforms 

In the audiovisual field, platforms such as Netflix o HBO have increased from 25,3 to 35,8%. In this case, males aged between that 65 y that 70 are the ones who consume these formats the most.  

The fact that we found most curious is that Presence on dating and dating apps has increased from just 0,5 to 1%. It can be seen that it is not a priority for our elders. 

It is striking how such a serious situation has managed to reach an audience that is more difficult to reach, such as the elderly. Many times, They are the ones who believe they are incapable of tackling technological solutions, but in times of crisis and, seeing no other option, they have put themselves to it and the result is surprising. We are sure of which many of these changes are here to stay, because this segment of the population has discovered the multiple advantages that it can offer them technology.   

From Orientatech we want to make a contribution to help users establish communication quickly and easily through mobile phones. We have rescued from the YouTube channel of our colleagues from the TECSOS Foundation two tutorials that can be very useful to get started with the WhatsApp instant messaging app. 

 

"How to install WhatsApp on a mobile"

“Video calls on WhatsApp”

 

News source: https://www.burgosnoticias.com/

Link to the original news: https://www.burgosnoticias.com/actualidad/034033/las-videollamadas-con-familiares-y-amigos-se-disparan-mas-de-un-20-entre-los-mayores-de-65-anos-desde-la-llegada-del-coronavirus

 

 

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